We're on a mission to have every body feeling Bold, Determined, Fierce, and Outstanding in the clothes they buy and wear.
Define Yourself.™

B.D.F.O. believes in sustainable confidence in the day-to-day lifestyle. We create fashion-forward products that make you feel confident, comfortable, and prepared for everyday adventures.

3 Plastic Bottles

Our Definition Tee is made up of about three plastic bottles from of the ocean + organic cotton.

Learn more about what makes us...

Bold.

Determined.

Fierce.

Outstanding.

Sustainable Style.

We love our green planet, and we plan to keep it that way! Our threads and styles are designed with an  eco-conscious mindset, to help ensure that our production has a low impact on the environment. Our current and future designs use fabrics such as ECONYL ® and 100% Organic Cotton.

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Return Policy

We want you to feel 100% confident in your B.D.F.O. purchase. If something is just not right, please contact us within 30 days of delivery, so we can make it right.

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Women's Empowerment

10% of our profits go directly to Club InsideOut, located in Austin, and Project Soar, located in Morocco. Visit their websites to learn more!

©2020 by B.D.F.O. Lifestyle